Helping hairstylists run their business like a boss — with systems that work when you’re off the clock.

Ready to run your business, not let it run you?

Our easy-to-use digital programs are made for hairstylists who want to save time, stay consistent, and grow their business without burning out. Whether you need done-for-you emails, client automation through Square, or a full system to feel in control — we’ve got you.

What We Do at Strand & Strategy

We help hairstylists work smarter — not harder — by turning your talent into a streamlined business. Through done-for-you email templates, marketing systems, and easy-to-follow digital courses, we teach you how to automate your salon, stay connected with clients, and show up professionally online without burning out.

Whether you're just getting started or ready to step into CEO mode, we give you the tools, templates, and training to run your chair like a business — and build a career that supports your life.

HOW IT WORKS

Get More Customers

This system of online training gives you the tools to stand out, stay consistent, and connect with your dream clients—without adding more to your plate. By learning how to automate your emails, market like a pro on social media, and communicate with confidence, you’ll stay top of mind, build trust, and encourage more clients to book with you again and again.

Operate More Efficiently

These tools simplify the back end of your business so you can focus on doing hair. From automated client emails and appointment reminders to prewritten marketing and easy-to-use templates, everything is designed to save time, reduce stress, and keep your salon running smoothly — without you having to do it all manually.

Grow Your Business!

These courses give you tools to grow your business with less groundwork. By helping you show up professionally , stay connected with clients, and create smart systems that run in the background, you'll attract more bookings, build stronger client relationships, and free up time to focus on what's next - Whether that's raising your prices, expanding your brand, or simply taking a day off without falling behind.

Our client

SUCCESS STORIES

Ella Verthing

Makeup Artist

Evelyn Nelson

Makeup Artist

Laura Norder

Makeup Artist

Paul Tergeist

Makeup Artist

TERMS & CONDITIONS

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